George Bradshaw, Creative Butter’s Creative Director, held the appointment of Assistant to the President for Strategic Initiatives at Kendall College of Art & Design for two years. During that period, he partnered with Dr. Oliver H. Evans, President and Vice Chancellor, on many projects in connection with the college and engendered an excellent agency-client relationship. Upon Dr. Evans’ retirement, he wrote an “appreciation piece” praising George. Below is an excerpt of that article, “An Invitation to Keep in Touch,” which can be read in full on Dr. Evans’ to Keep in Touch” href=”http://oliverhevans.com/blog/2012/07/an-invitation-to-keep-in-touch” target=”_blank”>website/blog:
I do want to say a word of appreciation to a person who has worked with me on many projects, most recently being the videos related to ArtPrize: George Bradshaw. I met George and his wife Carey in NYC when they were considering moving to Grand Rapids; and I hoped from that first meeting that George and I would be able to end up collaborating as colleagues on one project or another.
To me, George is a creative visionary who has benefited me with his nearly two decades of creative experience, both as a creative director and as a filmmaker. George’s extensive experience includes time with Disney and GEM Group (global experiential marketing), where he directed marketing communications for four Olympic campaigns on NBC Universal, culminating in the 2008 Beijing Games as the most-watched U.S. TV event of all time with 211 million viewers.
George is one of those people who—if I did not know him—would intimidate me with the extraordinary range of his experience. What I have found him to be is a person who brings that experience to bear on projects and who allows someone to collaborate with him, to work together to achieve some common goal. And one that both he and I enjoyed working on very much was the series of ArtPrize videos. And one thing he has certainly worked with me to understand is social media, as witness his profile on LinkedIn, his Portfolio, and you can follow him on Twitter, friend him on Facebook, and check him out on Vimeo. And check out his film company, as well as the short film posted on the Public Museum’s Facebook page. I encourage people to “Like/Share” them all and then to stay connected with George as a friend/fan. Candidly, I am a friend and a fan of George.